In dire straits, France’s fifth-largest retailer announced a major redundancy plan on Tuesday. It will cut nearly 5% of its workforce in France.
Up against the wall, Auchan has launched a series of major maneuvers in a bid to break out of its downward spiral. From the takeover of the Casino group by Czech billionaire Daniel Kretinsky last March, the Nordic retailer is the latest casualty of the French retail industry. This Tuesday morning, the management of the flagship store of the Mulliez galaxy (Leroy-Merlin, Décathlon, Boulanger, Kiabi…) announced a shock plan to staff representatives. The company plans to cut 2,389 jobs from its 54,000-strong workforce, or almost 5% of its total workforce in France.
The situation is so serious that the retailer is forced to close three hypermarkets, the store model that made it a success in the 1960s and 1970s, and in which Auchan was long considered the champion, ahead of Carrefour and Leclerc. The Clermont-Ferrand (Puy-de-Dôme), Bar-le-Duc (Meuse) and Woippy (Moselle) hypermarkets will be closed. Never before seen in France. Only Casino has been forced to do so…