German watch brand MeisterSinger has just unveiled an incredible special edition combining rosette and carillon on the wrist. Surprisingly, it took a German watch brand to pay tribute to the rebirth of Notre-Dame de Paris… MeisterSinger, founded in 2001 by Manfred Brassler in Munster, specializes in mono-hand models, displaying the time via a single hand […]
The booming Advent calendar business (for adults)
To celebrate the magic of Christmas, and build customer loyalty, beauty brands are offering their skincare products, candles, perfumes and make-up in miniature, limited-edition boxes. A real hit! Ning Li, founder of the French minimalist skincare brand Typology is still amazed: ” When we launched our first Advent calendar two years ago, it sold out […]
Rier, the Tyrolean wardrobe that fascinates fashion
Handcrafted loden, Viennese boots, embroidery from the Dolomites… Authentic, both raw and refined, the brand founded by Andreas Steiner in 2019 goes off the beaten track. “ I’m bringing a mountain feature to town “asks Andreas Steiner. With the 39-year-old Italian designer, languages sometimes intermingle (he speaks fluent German, Italian, English and French), but every […]
Should we resurrect lost watchmakers?
DECRYPTAGE – Gérald Genta, Universal Genève, Chronofixe, Nivada Grenchen… So many brands recently exhumed from the past and promised a bright future. The small world of watchmaking has been talking about it for almost a year: after having revitalized Breitling since 2017 with brio, Georges Kern In December 2023, Universal Genève, born in 1836, acquired […]
these typical “marketing girl” brands
From Lyon to Marseille, the merchandising manager or product manager can be spotted from miles away by her look, which is more coded than it seems. Here’s how. Every morning, as he arrives at the reception desk of his head office, Martin, a financial analyst in a major cosmetics group, plays his favorite game: guess […]
L’Heure H, the week’s watch news
Sailboats, prizewinners, French watches and a touch of vintage… It’s the best of the zeitgeist. Sailboats, prizewinners, French watches and a touch of vintage… It’s the best of the zeitgeist. Time for the Vendée Globe 2024Some forty skippers set sail on the tenth edition of the famous non-stop, non-assisted, single-handed sailing race. With a watch […]
Time for the Vendée Globe 2024
Some forty skippers set sail on the tenth edition of the famous non-stop, non-assisted, single-handed sailing race. With a watch on their wrist, of course. At 1:02pm on Sunday, November 10, they will be alone in the world. And this despite the fact that millions of visitors have come to admire their seaworthy machines docked […]
Time at full speed
The great advantage of high-frequency movements? Greater precision, thanks to a higher oscillation frequency. How can the precision of a watch movement be improved? By accelerating the frequency. A shock treatment that the caliber must be able to withstand. All the more so since, beyond the risk of mechanical problems, this very high frequency promises […]
Tweed makes weight again
This winter, tweed is back with a vengeance in men’s wardrobes, demonstrating its modernity. At the latest Men’s Fashion Weeks in Paris, Milan and London, tweed was all over the catwalks. To shape a man’s silhouette HermèsVéronique Nichanian plays with it without false modesty. To give relief to the modernist costumes of Dior, Kim Jones […]
The blazer, a question of color
JULIEN SCAVINI’S CHRONICLE – Elegant people will agree: it’s blue. Classically navy, possibly midnight, possibly royal. What color should a blazer be? Elegant people will agree: it’s blue. Classically navy, possibly midnight, possibly royal. Postulate number 1: the fabric is smooth, with no pattern. The exception to the rule: a flannel look for winter, an […]