The equation seems impossible to solve. On the one hand, France wants to have more power generation capacity. decarbonized electricity productionOn the other hand, it wants this same electricity to be inexpensive in order to preserve household purchasing power and business competitiveness, while advocating energy efficiency and sobriety. And all this at a time when pricing rules are changing. EDF has introduced a new commercial strategy to address this problem.

Today, the price of electricity in France is hovering around 63 euros per megawatt-hour (MWh), well below the average price of 70.22 euros per MWh targeted by the French government and EDF last year, as part of the agreement reached to prepare for the post-Arenh era. For the record, regulated access to historical nuclear electricity, the system that allows 100 TWh to be allocated at a price of 42 euros per MW, is coming to an end…